https://cmotimes.com/qa/how-have-you-used-social-media-to-solve-a-marketing-challenge/
Creating Brand Personas on Social Media
Social media is an effective tool when you use it properly. I have primarily used social media to create the persona for each brand I work for. Being on social media as a brand allows you to embody your brand identity and humanize your organization. What can be more enjoyable or impactful than that?
Heather Benwell 